A Lean Compromise is Better Than a Fat Lawsuit

by FBR

There’s a lot that goes into a franchisee’s satisfaction – or dissatisfaction – with a franchise system. And, as a recent Fast Casual article points out, there are a lot of little things a franchisor can do to improve franchisee satisfaction and avoid big problems.

It’s all about compromise, says Fast Casual. Compromising ideas. Compromising goals. Compromising egos. Here are some of Fast Casual’s keys to managing disagreements and keeping franchisees satisfied.

Talk more, not less: Fast Casual tells franchisors it’s better to share too much information about the business than too little.

Share in long-range planning: Involving franchisees in the brand’s plans for the future naturally creates buy-in from the people who are going to have actually implemented it.

Make franchise advisory committees work both ways: With mutual trust, franchise advisory committees can both represent franchisee interests AND disseminate important corporate policy.

Be flexible about marketing: Don’t make your corporate marketing plan so rigid that it neglects the needs of your actual franchisees, Fast Casual says.

And, once again, compromise.

Read the full article here.

Log in to leave a comment. If you're not an FBR member yet, click here.
Email:
Password:
	Keep me logged in
Comment:

You must register to post a comment. Registration is quick & easy. If you are already an FBR member, click here.
First Name:
Last Name:
Email:
Password:
Confirm Password:
Receive updates, notifications and special offers from Franchise Business Review
Comment:
Verification:	[ New Image ]