Calling all Franchisors for our 5th Annual Franchise Satisfaction Awards

by Michelle Rowan

Finding companies for our 5th Annual Franchisee Satisfaction Awards is under way! Over the past 5 years we have grown the awards to include over 400 brands, and have built awareness with candidates looking to find a great opportunity to invest in. We get calls from people that have seen our site and they are calling with questions; Why isn’t a certain company on the list? What is the criteria for including someone on our list? Have we surveyed ABC Company… the list goes on. What I have noticed is the questions are becoming more frequent, and people contemplating franchising are doing more online research. This is great news- it means more educated buyers coming into a system with realistic expectations and a better chance of surviving and excelling in their new business.

The Franchise Satisfaction Awards are the ONLY ranking based on what open and operating franchisees say! It’s not based on how much money a brand is spending on advertising, how fast they are growing, or how big they are. And if you haven’t joined the ranks yet- this is the year. Not only because it’s the 5th year, but the barrier for entry is low- 10 units open and operating & you can start with a FREE survey just to see how you do. That’s it! We do this so we can stand behind the brands we list as the top franchises out there.

So to Franchisors- I challenge you to sign up and see how you do (results are always confidential unless you choose to share them): REGISTER TODAY. And to those researching franchise opportunities- I encourage you to ask for a third party evaluation of the franchisees. To verify the franchisor is telling you the truth of what’s happening with their franchisees, and to show they have an open line of communication with their franchisees to help support and grow their system.

Let’s all raise the bar of franchising! It’s time to find out if you’ve “GOT SATISFACTION?” and start shouting it from the rooftops if you do!

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