Presentation of Franchisee Satisfaction Awards at AAFD Conference

by FBR

Franchise Business Review to Present Franchisee Satisfaction Awards at the AAFD 16th Annual Conference

DATELINE: SAN DIEGO, CA

The American Association of Franchisees and Dealers (AAFD) announced that Franchise Business Review (FBR) will present awards to the winners of FBR’s 2008 Franchisee Satisfaction Awards at the Total Quality Franchising Awards Banquet on Monday, May 5, 2008, during AAFD’s 16th Annual Conference in Newport News, Virginia.

Each year, Franchise Business Review surveys thousands of franchise owners. The franchise opportunities receiving awards have been rated among the very best opportunities by their own franchisees!

“Keeping franchisees satisfied is not an easy task, these three companies recognize the importance of franchisee satisfaction and all three work to maintain it,” says Eric Stites, Founder and President of Franchise Business Review. “Tracking franchisee satisfaction helps all of our clients continually keep their current franchise owners’ need in the forefront and create a desirable investment opportunity for potential candidates.”

In announcing the award presentation, AAFD Chairman Robert Purvin said, “Eric Stites, of Franchise Business Review is a new member of the AAFD, and we are pleased to have him present his awards for franchisee satisfaction at our 16th Annual Conference.”

To measure franchisee satisfaction, Franchise Business Review surveyed franchisees from 325 franchise companies, representing 45,000 franchisees. Franchises were evaluated in five areas: Training & Support, Franchise System, Franchisor/Franchisee Relations, Financial Opportunity and Overall Satisfaction. Franchisees were asked a series of questions in these areas and then rated their franchisor on a scale of 1 (poor) to 5 (excellent). All franchisees from each participating franchise company were invited to take the survey. The average rate of participation was 50%, with some franchise companies achieving as high as 100% participation from their franchise owners.

Franchise Business Review 2008 Franchisee Satisfaction Award Winners are:

Aaron's Sales & Lease Ownership – Best in Category, Specialty Retail
Adventures in Advertising – Best in Category, Advertising & Sales
Budget Blinds – Best in Category, Home Services
Carlson Wagonlit Travel – Best in Category, Travel & Hospitality
Central Bark – Best in Category, Pet Services
Computer Troubleshooters – Best in Category, Technology
FastSigns – Best in Category, Business Services
Heaven's Best – Best in Category, Cleaning & Maintenance
Home Instead Senior Care – Best in Category, Senior Care
i9 Sports – Best in Category, Sports & Recreation
J.D. Byrider – Best in Category, Automotive
Murphy Business & Financial – Best in Category, Business Services
Nathan's Famous – Best in Category, Food
Paul Mitchell School – Best in Category, Health & Beauty
Sotheby's Real Estate – Best in Category, Real Estate
Stretch–N–Grow – Best in Category, Child Services
Truly Nolen – Best in Category, Services

The Franchise Business Review Franchisee Satisfaction Awards will be announced and presented at the AAFD Total Quality Franchising Awards Banquet on Monday, May 5, 2008, during AAFD’s 16th Annual Conference in Newport News, Virginia.

About Franchise Business Review

Franchise Business Review is a national franchise market research firm that performs independent surveys of franchisee satisfaction and franchise buyer experiences. The firm’s services include commissioned franchise research projects leveraging proprietary survey processes and software, as well as industry-wide studies of franchisee satisfaction open to all North American franchise companies. Franchise Business Review is headquartered in Kittery, Maine and can be reached at 866-397-6680 or by visiting their company websites at www.FranchiseBusinessReview.com or www.FBR50.com

About the AAFD

The AAFD is a national non-profit trade association representing the rights and interests of franchisees and independent dealers throughout the United States. Formed in 1992, The AAFD is focused on market driven reform to achieve its mission to define and promote collaborative franchise cultures that the AAFD describes as Total Quality Franchising. Since its formation the AAFD has grown to represent more than 50,000 franchised businesses throughout the United States. The AAFD currently has members in all 50 states and represents more than 100 different franchise systems.

The AAFD's Fair Franchising Standards, Fair Franchising Seal, Trademark Chapters, and emphasis on Marketplace Solutions led to the Association's recognition as a growing force in franchising. The AAFD’s Branded Partner programs add a new dimension to the value of AAFD membership. The AAFD provides a broad range of member services designed to help franchisees build market power, create legislative support of interest to franchisees, provide legal and financial support, and provide a wide range of general member benefits.

For more information about the conference or the AAFD, please call toll free - 800-733-9858 or visit www.AAFD.org.
 

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