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ARTICLE | February 3, 2012

Featured Franchisee: Steve Boos, Home Instead

Home Instead Senior Care franchisee Steve Boos has always followed his heart in business, starting when he worked in the paper industry for a company that was focused on reducing waste in paper manufacturing. So it’s not surprising that a stint in the Army Reserves and a year in Iraq drastically changed his career path.
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NEWS | January 11, 2012

Padgett Business Services Joins Frantopia as Business Partner

Franchise Business Review announced today that Padgett Business Services, which offers financial services to small businesses, has become a business partner and content expert for Frantopia, FBR’s social networking and business resources site.
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SECTOR REPORT | November 1, 2011

Veterans Report 2011

Veterans and Franchise Report 2011Although many organizations have set out to look at the “best” franchise opportunities for veterans, until now, none of these listings included data on actual veteran franchisee satisfaction and performance—perhaps the most telling data of all. Franchise Business Review’s Veterans and Franchising 2011 is the first report to look at which franchise opportunities are most veteran-friendly based on franchisee satisfaction.
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ASK FBR | June 15, 2010

What are some of the best cleaning franchises?

There are plenty of franchise opportunities in the cleaning services and maintenance sector. They vary by many aspects including investment level, commercial vs. residential services, the amount of support the franchisor supplies and several other factors...
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Home > Resources

Validation: Your Most Powerful Sales Tool

by Steve Olson

The article touches on how having a high franchisee satisfaction rate results in the growth of the franchise. Citing "Happy Franchisees boost sales 600%," it's a reminder how important it is to KNOW what your franchisees think.

We are unable to reproduce the entire article on our page, but here's a brief glimpse at how Mr. Olson begins:

"Franchisee Satisfaction is a key performance benchmark for forecasting the rate of your system development. If your "troops" aren't promoting you, it doesn't matter how compelling or profitable your program is. I'll never forget the children's franchise with a great financial success story. Even though their business model and ROI were terrific, their recruiting efforts were flopping. Lack of corporate support sparked huge issues, and owner validation was near nonexistent."

Through the help of Eric, and the studies done here at Franchise Business Review, Mr. Olson continues on about how happy franchisees not only boost sales, they set brands apart from competitors, making them leaders in this new economy.

To read the rest of the article, follow this link to view the online edition: www.franchiseupdate.com.

 

 

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