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ARTICLE | March 12, 2010

Here at FBR we are proud of our award-winning clients, and have put together 12 tips for successfully promoting your high franchisee satisfaction! We know it takes a lot of hard work and dedication to your franchisees to maintain high satisfaction ratings - So part of your gratification should be publicizing it!
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NEWS | March 3, 2010

Home Instead Senior Ranks Best in Category for Franchise Business Review's 2010 Franchise Satisfaction Awards. Home Instead continues to believe that franchisee satisfaction is a monumental indicator of development and success.
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SECTOR REPORT | February 11, 2010

Take a look at our 2010 list of award-winning franchises! We are proud to announce 133 franchise companies - out of over 500 brands surveyed this year - that are doing things right and putting their franchisees first.
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ASK FBR | January 25, 2008

Wow... that's a tough one! It's similar to buying a car or a house - there is a huge range in price between various franchise opportunities. What's important to understand are three key pieces of information related to cost: 1.) initial capital required, 2.) total initial investment, and 3.) on-going or recurring costs. Here's the breakdown...
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Franchisee Satisfaction Report

For anyone researching a franchise, Franchise Business Review knows how important it is to get feedback from current franchisees. To expedite this process, we conducted an independent survey of INTERIORS by Decorating Den franchisees on their satisfaction.

All active franchisees were invited to participate in the survey. 375 franchise owners elected to participate (approximately 80%). The survey was completed on January 2008.

INTERIORS by Decorating Den
Company
Year Founded: 1969
Franchising Since: 1970
Total Franchisees: 485
Total Locations: 485
Financial Requirements
Startup Investment: $49,900
Cash Requirement: $49,900
Net Worth Requirement: $100,000
Areas Franchising
- Canada
- The following US states: AL, AR, AZ, CA, CO, CT, DC, DE, FL, GA, IA, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VA, VT, WA, WI, WV, WY

INTERIORS by Decorating Den is the largest affordable, shop-at-home interior decorating service in North America.

Since 1969, each franchisee is trained as a professional interior decorator, as well as how to market and manage a business. Franchisees are supported by field support coaches strategically located throughout the United States and Canada. Decorators bring design ideas, industry knowledge and thousands of samples which can be used for custom designed window treatments, carpeting, area rugs, wall covering, custom furniture, lighting, artwork and accessories to the client's home or office.

Franchisees are set up with over 120 Manufacturer direct wholesale accounts. National Advertising includes Internet, Magazine, TV, and Public Relations initiatives. The franchise system features an extensive marketing program that includes a series of customizable four color brochures & mailers, workshops, and more.

Additional support services are provided for intranet, operating system, ongoing training offerings with online components and "market days" each year to stay abreast of the home furnishings marketplace.

PLEASE NOTE- We are looking to expand in CANADA in all areas but Quebec. In the US we are looking for franchises to be added in AL, AR, AZ, CA, CO, CT, DC, DE, FL, GA, IA, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VA, VT, WA, WI, WV, WY ONLY.

Financial Requirements
Startup Investment: $49,900
Cash Requirement: $49,900
Net Worth Requirement: $100,000

Commonly asked questions and answers about this franchise opportunity.

Be the first to ask a question about this franchise opportunity!

PROFILE

INTERIORS by Decorating Den Franchise Owners Maryann Fisher

Maryann Fisher had various roles with INTERIORS by Decorating Den before she purchased the franchise.

PROFILE

INTERIORS by Decorating Den Franchise Owner - Lauren Riddiough

It's all in the family for Lauren Riddiough and INTERIORS by Decorating Den, as Lauren becomes a second generation franchise owner.

PODCAST

Strong, responsive support with INTERIORS by Decorating Den Franchise

An interview with Jeff Bevis, President of INTERIORS by Decorating Den.

To request franchise information, please complete the request form below.

Corporate Contact:
INTERIORS by Decorating Den

8659 Commerce Drive
Easton, MD 21601

Franchise Contact:
Dawn Plaska
410.822.9001
info@decoratingden.com

Franchisee Satisfaction Snapshot
  • 1
    poor
  • 2
    average
  • 3
    good
  • 4
    very good
  • 5
    excellent
  • avg
    rating
Training & Support
3.5

To view the details of this report you must be a FBR Member. Registration is fast and completely free. Click here to get your membership now!

Franchise System
3.7

To view the details of this report you must be a FBR Member. Registration is fast and completely free. Click here to get your membership now!

Relationship
4.1

To view the details of this report you must be a FBR Member. Registration is fast and completely free. Click here to get your membership now!

Financial Opportunity
3.2

To view the details of this report you must be a FBR Member. Registration is fast and completely free. Click here to get your membership now!

General Satisfaction
3.7

To view the details of this report you must be a FBR Member. Registration is fast and completely free. Click here to get your membership now!

Overall (average)
3.7
Franchisee Feedback

“As far as Interiors franchises go there is not competition to Dec Den.”

“As an active ASID member, I am aware of other designer's business practices and find our franchise very competitive.”

“Franchisee support is great in this organization. Everyone is gracious in giving all the support you need.”

Request Franchise Information

To learn more about INTERIORS by Decorating Den franchise opportunities in your area, please complete the form below.

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I meet the following requirements:

I understand the financial requirement of this franchise opportunity is a $49,900 investment and they are franchising in the US & CANADA ONLY and not in Quebec. I meet this criteria and would like to have someone contact me with more information.

Please check the available market(s) you are interested in:
ALARAZCACO
CTDCDEFLGA
IAIDILINKS
KYLAMAMDME
MIMNMOMSMT
NCNDNENHNJ
NMNVNYOHOK
ORPARISCSD
TNTXUTVAVT
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