
Contact Information
Wild Birds Unlimited
11711 N. College Avenue #146
Carmel, IN 46032
Franchise Contact:
Linda Gilkerson
Phone: 888.730.7108
Email: gilkersonl@wbu.com
Company Profile
Financial Requirements
Startup Investment: $99,534 - $145,836
Cash Requirement: $25,000 - $35,000
Net Worth Requirement: $150,000
Company
Year Founded: 1981
Franchising Since: 1983
Total Franchisees: 306
Total Locations: 307
Areas Franchising
- Nationally
- Canada
Franchisee Feedback
"I believe WBU to be at a key spot, where corporate and franchisees work very well together and at the same time, the market is broadening. I jumped in at a great time and hope the success continues."
"We are having a great time working with the franchise and the public. Have not had any regrets in this venture. We are excited about starting the new year and the possibilities that exist for us to try."
"The business is Great -- the hobby is great -- the FSC is great!!"
FBR ViewPoints
PROFILE
Profile of a 13-year owner of a Wild Birds Unlimited franchise.
Franchisee Satisfaction Report
For anyone researching a franchise, we understand how important it is to get feedback from current franchise owners. To expedite this process we invited all Wild Birds Unlimited franchisees to participate in our independent franchisee satisfaction survey. 180 franchise owners elected to participate (approximately 67%). We asked them over 40 critical questions about their franchise business.

Franchisee Satisfaction Snapshot
- 1
poor
- 2
average
- 3
good
- 4
very good
- 5
excellent
- avg
rating
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To view the details of this report you must be a FBR Member. Registration is fast and completely free. Click here to get your membership now!
To view the details of this report you must be a FBR Member. Registration is fast and completely free. Click here to get your membership now!
Financial Opportunity
3.5
To view the details of this report you must be a FBR Member. Registration is fast and completely free. Click here to get your membership now!
To view the details of this report you must be a FBR Member. Registration is fast and completely free. Click here to get your membership now!
Franchise Opportunity Overview
The Nature of Our Business
Our owners are passionate people; they're passionate about the hobby of backyard birdfeeding and their businesses. They love nature, they love wild birds and they love sharing their enthusiasm about both with their customers.
Wild Birds Unlimited owners are their local communities' backyard birdfeeding specialists and a premiere source for nature information as well as quality products. But who we are goes far beyond the items we sell.
It's our owners' commitment to their customers that distinguishes them from other retailers, a fact that makes us very proud. They enjoy helping their customers understand birds and nature, swapping stories about the latest bird sightings and seeing other people share their excitement.
But our stores are more than a birder's paradise. They are resources for unique nature gifts, decorative lawn and garden accessories and a variety of natural home and personal care products.
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